Itheum is a pioneering blockchain platform designed to revolutionise data management by providing users with ownership and control over their personal information. Originating from a mission to decentralise data ownership and empower individuals in the digital economy, Itheum leverages blockchain technology to create a direct data marketplace. Users can monetise their data by securely exchanging it with businesses while maintaining privacy and transparency. Itheum integrates a unique data analytics engine and smart contracts, ensuring a fair value exchange between data providers and consumers. Serving as a bridge between traditional data ecosystems and the decentralised world, Itheum seeks to provide a sustainable and ethical framework for data-driven innovation.