EPIK Prime is a cryptocurrency that underpins a digital ecosystem designed to integrate premium digital assets into video games and virtual environments. Launched by Epik, a company with extensive experience in digital licensing and collaborations with over 300 brands, EPIK Prime serves as a bridge between the gaming industry and global brands for the creation of unique in-game experiences. The token facilitates transactions and engagement within this ecosystem, empowering users to own and trade exclusive digital items securely and efficiently on the blockchain. EPIK Prime capitalises on the growing demand for non-fungible tokens (NFTs) and digital collectables, offering a robust platform for brands and content creators to monetise digital content in a gamified context.